About Content by Zakiah Ché
Everything I create is grounded in strategy and designed to support real business growth — not just visibility.
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Hi, I'm Zakiah.
A Perth-based Content Creator and Social Media Strategist with a love for people, sustainability, and wellness. I love incorporating nature and the beautiful landscape of Western Australia in my collaborations wherever possible.
The Path to Purpose-led Strategy
I entered the marketing world three years ago full of curiosity and quickly found myself drawn to UGC and social media strategy. What started as a creative interest evolved into something I couldn't ignore.
By late 2024, I stepped into self-employment — combining content creation with strategic planning for brands ready to show up properly online. Working alongside sustainable and purpose-led businesses felt natural from the start. I've managed content across multiple brands simultaneously, building content strategies tied to real business goals, campaign launches, and ad repurposing.
I'm Mandurah-based, partnering with brands locally and remotely — with a focus on building long-term creative partnerships that make content feel aligned, scalable, and results-driven.
WHAT I BELIEVE IN
Intentional over impulsive
Every piece of content I create has a reason behind it. Strategy first, always.
Authentic over polished
The content that converts doesn't look like an ad. It looks like a recommendation from someone you trust.
Long-term over transactional
I'm not here for a one-off job. I'm here to become a brand's most valuable creative asset.
Aligned values matter
I work best with brands that care — about people, about the planet, and about doing things properly.
WHO I WORK WITH
Wellness and slow-living brands · Eco-stays & sustainable accommodation · Retreats & tourism · Purpose-driven businesses · Sustainable fashion and lifestyle
Multi-brand Management
My background is in multi-brand content management and slow-living inspired visual storytelling. I bring both creative and strategic thinking to every project — whether that's a single campaign shoot or an ongoing brand partnership.
Ready to work together?
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